Secretive company with mysterious, yet profitable operations? An almost militant indifference to developing good publicity? Closed-off facilities? Sorry, but this whole story SCREAMS “government-controlled front for Black Ops” to me. They probably have a secret facility deep under Chicago where elite NAFTA agents are trained in the esoteric psionic techniques that are unlocked with a steady supply of carefully-designed bits of chocolate. That’s why Tootsie Roll acquired all of those other brands: they needed different recipes for different techniques.
…at least, that’s how I’d run it in my campaign. If I was running a RPG campaign, which I’m currently not.
I think we’ve found Willy Wonka.
They made their fortune off of something that looks remarkably like feces — OF COURSE THERE’S SOMETHING NEFARIOUS GOING ON!
If you do start an RPG campaign, I want in. Especially if this is an element of it.
They have a secret factory in Area 51 that focuses on…wait there’s a knock at the door, brb…
Rob C: DOODY!
Obviously they are harnessing the power of an elder god who is hibernating under Lake Michigan.