So, pretty much: put “Avengers: Infinity War trailer” in your video name…

…and you get hits right now.  The keen applied psychological engineers over at Disney are even now cackling as the hype over the just-seen, but not yet dropped on the Internet, Avengers: Infinity War trailer reaches fever pitch. Everybody wants to see it, and while the first smuggled-out phone videos are already hitting YouTube it’s just going to fuel the fire.

Beware, by the way. As the title suggests, unscrupulous sorts are describing their own, non-Avengers videos as being this trailer.  Which is scurrilous and so forth, but I suppose that clicks are clicks.  Certainly they’re probably going to get away with it, too.