The ‘Avengers: Infinity War’ trailer.

They’re gonna to get away with it.  They’re gonna [expletive deleted] get away with it.

Marvel has been playing the long game for a decade, and now they’re gonna get the payoff with Avengers: Infinity War.  There will have been eighteen movies in the MCU by that point, and all of the heroes and villains who were in them before that can be just… inserted into this one. Who’s Black Panther? Go see his movie.  Who’s the dude with Dr. Strange? Go see that movie. Why is that big guy collecting gems? Dude, we’ve been pointing out those MacGuffins for yearsNo need to waste our time with origin stories, in other words: we’ve already seen all of those.

Look, it could still suck. Obviously. But I didn’t expect them to get this far.  They’re gonna write books about this movie franchise. And it’s a damned shame that producers don’t really get Oscars, because this series has mostly been Kevin Feige’s baby, and he apparently lives and breathes Marvel Universe.


  • BigGator5 says:

    That was DCEU’s downfall, it did not have a dedicated staff. They had different producers on different films, with no goal in sight.
    Disney had the right idea. Marvel Studios, with few exceptions, breathed and ate MCU daily. Lucas Arts focused in on Star Was movies. Pixar did their own CGI movies. Disney Studios did Disney movies.

    • Moe_Lane says:

      Yeah. I think that you’re right.

    • junior says:

      IMO, Zack Snyder didn’t help. The man shouldn’t be allowed anywhere near superhero movies.

      Also, DC’s rush to get Justice League out the door before the popularity of superhero films crashes meant that they didn’t have the huge, long build-up like Marvel has had. Justice League had three new characters that had to be completely introduced to the audience (Flash, Cyborg, and Aquaman). IIRC, Avengers only had to introduce one – Hawkeye (who’d shown up already in Thor, but hadn’t done anything there). So as Moe notes, more time can be devoted to the story itself, and less time spent on introducing important plot macguffins and characters.

      • Moe_Lane says:

        The Hell of it is, I had fun with Justice League. If they go down the road that I think that they are and turn it into a Justice League / Legion of Doom series, it could be pretty awesome.

        • BigGator5 says:

          It likely won’t happen because the DCEU is a critical, and now financial, failure. The DCEU had been riding off the good-will of The Dark Knight Trilogy, but that all came to an end with one word: Martha. That scene, and Batman’s Heel-Face Turn, is completely indefensible.

          • Moe_Lane says:

            I figure that DC will keep watching how the foreign grosses play out. It’s for certain that the Wonder Woman franchise is going to be given major play now, and if the audiences liked Aquaman (I did) a standalone might make more sense, surreally enough, than another Batman. But I think that Snyder’s probably not going to have much of a future in the DCEU after this.

  • BigFire says:

    As someone on Twitter complained, they totally spoiled the ending of Black Panther with this trailer. We now know he survived his own movie 🙂

    • Moe_Lane says:

      Yes, because there was a chance that Marvel would take a superhero that they’ve teased for several years AND is widely expected to run huge numbers in both white and black audiences, and kill him off in his very first movie. 🙂

      • junior says:

        Or to paraphrase JMS, speaking about his series “Babylon 5”, “Spoiler warning – the good guys win.”

  • nicklevi86 says:

    *buys popcorn futures*
    Side note: Producers do indeed get Oscars. They are the ones who pick up Best Picture. Like we’ll ever see that for a superhero flick, though Peter Jackson just kept beating them over the head with Epicness until all the money got their attention. Now if entire franchises got Oscars, that would be something.

    • junior says:

      They do frequently give out special awards to individuals who’ve made important contributions to film, but aren’t being honored by an Oscar. IIRC, Japanese filmmaker Akira Kurosawa was the recipient of one such aware. Kevin Feige could theoretically qualify for such an award.

      But, as you note, superhero flicks.

  • acat says:

    They .. understand the marketing .. and the market.
    Which movies make sense *as social events*? Those are the ones that won’t be supplanted by Home Brain Box ..

  • junior says:

    Something that just occurred to me…

    Back in the ’80s, Steve Rogers lost his job as Captain America, and was replaced by the guy who (up until then) had been going under the name Super Patriot. After this, Rogers wore an outfit that was similar to his normal costume, but was red, white, and black. Since his famous shield was government property, he was forced to give it up. But Black Panther gifted him with an identical shield (sporting his new colors) made out of vibranium.

    Now what do we see in the trailer?

    Steve Rogers, wearing a black outfit. And a bit of dialogue that suggests that Black Panther is going to give him a new shield.


    • BigGator5 says:

      You’re thinking of the “Nomad” identity. And you are right, this is not Captain America, but Nomad. It’s still Steve Rogers, but he’s Nomad here.

      • junior says:

        Nomad was in the ’70s, iirc. The one I’m thinking of was in the ’80s, and didn’t really have a name, per se. Everyone just sort of called him “Captain” by default.

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