The Nerf… Rebelle.

I gotta ask: is calling the line “Nerf Rebelle” really necessary to get girls to buy Nerf products?  – Which is a serious question, actually.

nerf-rebelle

I don’t have daughters, you see.  If I had had daughters I assumed that I would simply buy them Nerf guns at the appropriate point and not particularly worry about gender advertising.  Was this an incorrect assumption? – I mean, obviously the optimal result here is to have the kid properly understand the glory and majesty that is a well-designed Nerf product. If that means pink-purple and Hunger Games meets My Little Pony references… ach, I’m not the target demographic anyway.

Moe Lane