I think these two sentences are at least slightly contradictory.
A 2010 market research survey found that candy corn was in fact the least popular Halloween candy of all those polled. Despite being the consolation prize of confections, candy corn is a ubiquitous part of Halloween and continues to sell billions of kernels each year.
…Somebody eats this stuff. Obviously, I’m not the only person in America who goes through a couple of bags of it every Halloween. Heck, I’m going to go grab a handful of candy corn right now.
PS: Yes, something has to be the least popular, sure.