Based around this:
I don’t know if I’ll make the money back on advertising this way. On the other hand, I find the idea pretty freaking rad and I can spend my money any way that I like. And on the gripping hand, most of the racers donate their sponsorships to Child’s Play, which is a charity that I heartily approve of. So I figure I can honorably shell out a few bucks on this.
PS: You can find my books here. Keep watching the skies!