Report: the New Republic will now publish advertisers’ ‘stories’ under its own name.

You know, I am a conservative and a Republican and I am always up to do a dirty deed to a Democrat – but I wouldn’t have done this to the New Republic.  I mean, I’m not evil.

The New Republic, just months after triggering a mass staff exodus by announcing a push to transform itself into a digital media company, has hired a new chief revenue officer tasked with starting a branded-content unit that will produce stories for advertisers.

…Interesting choice of Destructor for Gozer, there.

Seriously, I imagine that this is how it must have felt.

Moe Lane

PS: Just shoot the paper in the head and put it out of its misery.

3 thoughts on “Report: the New Republic will now publish advertisers’ ‘stories’ under its own name.”

  1. the brand is apparently worth a little something at this point. and by the time 2017 rolls around it could be used to put out insane garbage about the right wing.

  2. Left wing journal of arts and letters now becomes shill for corporatist cronies of the boss.

    C. Montgomery Burns says: “Excelllllent!”

  3. One of the reasons I read Moe Lane is .. I know I’m reading Moe Lane.
    .
    One of the things I noticed about .. other political sites .. is that some of the “authors” read a hell of a lot more like sales brochures for time-share condos than actual analysis .. and if I wanted to read that, I’d move to Kissimmee and never pay for my own brunch again…
    .
    Mew

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