Had a productive talk with Backerkit today.

The word of the day is discoverability. This is what Backerkit felt I wanted for my crowdfunding projects; and as soon as I heard the word, I agreed with them. The problem is not that I’m at all worried that the Fermi Resolution Worldbook will not fund. I’m not worried, because it will fund, and very possibly on the first day. What I’m trying to do with this project is go beyond my usual supporters* and pull in people who will be discovering my stuff for the first time. That is a somewhat different problem to solve.

The good news is, there’s stuff that can be done. Early incentives, polls, cross-pollination with other creators, encouraging links from social media… the person I met with today had some very helpful insights, and I’m already in a pretty good place. Turns out starting early and working in a steady and timely fashion is a good thing. Go figure.

At any rate, the Launch Page should be up and running by the end of the week (my project is still in the review process). I’ll keep people posting. Believe me, I will…

Moe Lane

*Who are wonderful people. So wonderful, I wish I had more of you.

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