There. I fixed the title of this New Yorker piece for them; for some bizarre reason the people over there thought that the real news to be gleaned from the NYT’s unfortunate fiscal situation is that “[a]t the company’s big three papers — the Times, International Herald Tribune, and Boston Globe — print and digital ad dollars dipped 6.6 percent to $220 million, while circulation revenue was up 8.3 percent to $233 million.” Heck, the New York Times itself was more objective about the situation that they’re in*.
Not to be unkind, but it’s not good news when a company’s traditional revenue source has fallen through the floor sufficiently that the second best revenue generator catches up with it. And there’s a limit to… oh, what’s the use? The NYT wants to be the propaganda arm for the Democratic party intelligentsia, despite the fact that such a goal is clearly not profitable on its own. It’s not going to change any time soon; indeed, as long as its current ownership is willing to eat the costs, it’s not going to change at all.
Moe Lane
*The NYT Co. used to make a profit, you know. At least in the short term.